Does anyone else utilize Google Adwords (or similar pay per click)? I have utilized this function for years to gain market share relative to; 1) out of state users of commercial & industrial appraisal services for properties in Indiana, and 2) machinery & equipment appraisal service users for assignment opportunities thru-out the US. Recently, I have noticed that my ROI in extremely low. I am very suspicious of "Click Fraud". Any applicable feedback would be appreciated!!!