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How Not To Market Your Biz

Discussion in 'Marketing' started by TC, Apr 6, 2005.

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  1. TC

    TC Elite Member
    Gold Supporting Member

    37
    Jan 31, 2002
    Professional Status:
    Certified Residential Appraiser
    State:
    Pennsylvania
    Got that standard call I get every now and then, "I've heard some good things about you and would like to do some business." Yadda Yadda Yadda Then he said he got my name from one of my best clients so my ears perked up. Seems the appraiser he was using in my neck of the woods who was receiving about 5-7 deals per month suddenly upped his fee for a URAR by 75 bucks. He did not tell the LO until after he billed 7 jobs last month, long story short, that money came out of the LO's pocket. Just got 2 requests from him today, now that's an easy way to get some biz. Some appraisers are just lousy businessmen.

    TC
     
  2. Edd Gillespie

    Edd Gillespie Senior Member

    0
    Oct 16, 2004
    Maybe just plum stupid.
     
  3. Tim Hicks (Texas)

    Tim Hicks (Texas) Elite Member
    Gold Supporting Member

    70
    Jan 15, 2002
    Professional Status:
    Certified Residential Appraiser
    State:
    Texas
    TC,

    Give me that client back, you horse thief!

    Just kidding, I think if you decide to raise your fees, you should run it by your client first. Some don't care, some would rather take their business elsewhere.
     
  4. Jim Onderisin

    Jim Onderisin Senior Member

    8
    Sep 15, 2003
    Professional Status:
    Certified Residential Appraiser
    State:
    Illinois
    You don't get them like THAT every day. Nice feather in your cap!
     
  5. TC

    TC Elite Member
    Gold Supporting Member

    37
    Jan 31, 2002
    Professional Status:
    Certified Residential Appraiser
    State:
    Pennsylvania
    That's my point, how dumb could anyone in any biz be to not tell his clients ahead of time. I guess once again clean living pays off! :beer:
     
  6. Tim Hicks (Texas)

    Tim Hicks (Texas) Elite Member
    Gold Supporting Member

    70
    Jan 15, 2002
    Professional Status:
    Certified Residential Appraiser
    State:
    Texas
    Yes, I am Obvious Man today!
     
  7. Liz Mura

    Liz Mura Member

    0
    Oct 20, 2004
    Professional Status:
    Certified Residential Appraiser
    State:
    Arizona
    Last month I made the difficult decision to up my fees by $50. I notifed all my clients and explained that this was the first time I had raised my fees in 19 years. I thought I might lose a few clients, but they all called or E-mailed me and said, "Good for you...about time you gave yourself a raise!" I'm still getting work from all of them. :D
     
  8. TC

    TC Elite Member
    Gold Supporting Member

    37
    Jan 31, 2002
    Professional Status:
    Certified Residential Appraiser
    State:
    Pennsylvania
    :dance: :beer: :dance: Think I hit the mother lode, just got my 5th request from him today.

    :beer: :dance: :beer:
     
  9. Tim Hicks (Texas)

    Tim Hicks (Texas) Elite Member
    Gold Supporting Member

    70
    Jan 15, 2002
    Professional Status:
    Certified Residential Appraiser
    State:
    Texas
    Lets make sure they pay before we start celebrating, TC.
     
  10. DTB

    DTB Elite Member

    56
    Jun 11, 2004
    Professional Status:
    Certified Residential Appraiser
    State:
    Illinois
    TC,

    5 orders today at the expense of an appraiser who " did 5-7 per month" sounds a little odd.

    I know you've been around for some time. Have you considered that the issue may not be the $75 but another number the old appraiser was or should I say wasn't giving?

    I know business is probably a little slow but I like to go slow and see if the client is a good fit fro me as much as a fit for them.


    Just a thought.
     
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