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Discussion in 'Marketing' started by Douglas Mackay, Feb 23, 2005.

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  1. Douglas Mackay

    Douglas Mackay Sophomore Member

    0
    Jan 14, 2002
    Professional Status:
    Certified Residential Appraiser
    State:
    Montana
    With the onslaught of out-of-state lenders gaining more and more of my business, I've been paying more attention to how they obtain my name & number. It appears that most are using one of the online yellow page sites (yellow.com, yp.com, yp.yahoo.com, etc.) more than the myriad of appraiser's directories. I do get an adequate amount of business from AppraiserUSA (thanks Wayne :beer: ) and Appraisers.Com to justify the annual fee.

    Just wondering what your general consensus is and which sites have been the most beneficial to your business...any comments from the gallery??
     
  2. Ray Miller

    Ray Miller Elite Member

    0
    Feb 20, 2002
    Professional Status:
    Licensed Appraiser
    State:
    Wisconsin
    I am listed in Yellowpages for Virizon on line the fee is killing me at $250 a month. No response at all. I have had a 169 clicks in in six months with no business coming in.

    I also tried Overture. Was spending a $100 a month on clicks. But no business. We track all our new clients.

    We have stop using Overture. Will pull out of Virizon at the end of the contract.

    Sales reps are just that sales rep. They have the best product in the world. Even if it dose not produce income for your business.
     
  3. Ryan Nyberg

    Ryan Nyberg Senior Member

    0
    Jan 15, 2002
    Professional Status:
    Gvmt Agency, FNMA, HUD, VA etc.
    State:
    Washington
    Douglas like you alot of my MB business comes from out of state one hit wonders. Good thing is that they are COD only. AppraisersUSA does well, my yellow page adds does good, and my website also does good.
     
  4. TEL2002

    TEL2002 Elite Member

    2
    Jan 16, 2002
    Professional Status:
    Retired Appraiser
    State:
    Louisiana
    I had a bank in WS call me the other day. They said they get all names from Wayne's list and then they double check the name on the ASC website.
     
  5. Pat Butler

    Pat Butler Senior Member

    10
    Jan 17, 2002
    Professional Status:
    Certified Residential Appraiser
    State:
    Illinois
    I paid for one year on smartpages.com (was called something different a few years back) at about $75 per month. Didn't get a single referral from them and I had a banner ad! It took them about 3 months to get their programming working correctly so that my ad came up in the towns that I paid for.
     
  6. josephdifranco

    josephdifranco Member

    0
    Mar 19, 2002
    Professional Status:
    Certified General Appraiser
    State:
    Illinois
    Tried the yellow pages stuff, not enough calls to justify. Also found that advertising in a nearby area barely worked. The most calls I get are because someone wants an appraiser located in the same town as the appraisal.

    My company comes up well on yahoo local and google yellow pages searches if you type in real estate appraiser villa park.

    Not enough business worth competing for I think.
     
  7. clarence reid

    clarence reid New Member

    0
    Feb 15, 2005
    Professional Status:
    Certified Residential Appraiser
    State:
    Kentucky
    who is wayne? i have seen this name in several replies and topics.
     
  8. TEL2002

    TEL2002 Elite Member

    2
    Jan 16, 2002
    Professional Status:
    Retired Appraiser
    State:
    Louisiana
    Clarence,

    Get ready to duck..... :lol:

    Wayne owns this forum, the Deadbeat Lenders list, the AppriaserUSA.com, and creates websites for appriasers. From everything I have read and my dealings with him, he is a real straight shooter.
     
  9. Doug in NC

    Doug in NC Senior Member

    4
    Jan 17, 2002
    Professional Status:
    Certified Residential Appraiser
    State:
    North Carolina
    Clarence, you are in Wayne's world man.
     
  10. clarence reid

    clarence reid New Member

    0
    Feb 15, 2005
    Professional Status:
    Certified Residential Appraiser
    State:
    Kentucky
    does anyone know anything about appraisal.com?
    i have talked with them and they gave a good sales pitch, but have some hefty fees. has anyone tried them? what about any increase in work volume. i am wondering if they are worth their fees. :shrug:
     
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