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- May 22, 2015
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We are actively transitioning to an internet where software talks directly to other software, leaving human users as an after thought. The internet isn’t dead, but it has definitely been handed over to the machines, and we are just guests here now.
A new report from Fortune confirms that automated programs officially generate more web traffic than actual people. Infrastructure giant Cloudflare tracked this crossover happening in June, meaning over half of all clicks, views, and form submissions are completely synthetic. We are no longer the main characters of the internet; we are just sharing space with millions of active algorithms.
These aren’t just the dumb spam bots from ten years ago that left broken English comments on YouTube. The new wave consists of AI agents that browse websites, click links, and interact with content exactly like a human user would. This specific type of highly active bot traffic has grown by nearly 8,000 percent in just twelve months.
Developers are already accepting defeat and building the web directly for machines instead of normal human users. Payment processors like Stripe report that 70 percent of their data requests now come directly from automated agents rather than people.
A new report from Fortune confirms that automated programs officially generate more web traffic than actual people. Infrastructure giant Cloudflare tracked this crossover happening in June, meaning over half of all clicks, views, and form submissions are completely synthetic. We are no longer the main characters of the internet; we are just sharing space with millions of active algorithms.
These aren’t just the dumb spam bots from ten years ago that left broken English comments on YouTube. The new wave consists of AI agents that browse websites, click links, and interact with content exactly like a human user would. This specific type of highly active bot traffic has grown by nearly 8,000 percent in just twelve months.
Developers are already accepting defeat and building the web directly for machines instead of normal human users. Payment processors like Stripe report that 70 percent of their data requests now come directly from automated agents rather than people.