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Interesting Tidbits from Trade Publication Equine Retail Industry

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Ray Miller

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Equestrian Communities on the Rise

Golf communities, which have been developed across the country for a number of years and have been especially popular with retirees, may be reaching the super saturation point. Developers are finding new themes for "branded" communities, most of which center around sports and leisure activities, such as fishing or biking. There are even wine appreciation communities complete with their own vineyards.

Developers also have their eye on the nearly 2 million horse owners in the United States. Branded equestrian communities are turning up in many locations across the country. Currently, there are about 250 nationwide. The communities are often built with the endorsement of professional riders or trainers. Just as golf communities might have the endorsement of Jack Nicklaus or Arnold Palmer, so too do equestrian developments use celebrities within the industry to endorse their communities. Olympic competitors David and Karen O'Connor and trainer John Lyons are among those who have backed developments.


The communities usually include homesites, an equestrian facility and riding trails. Large-scale developments are currently underway in Parker, Colorado and Prescott, Ariz.


Month Year
Vol 1, Issue 1

Global Economic Tables Turning

For years, the U.S. dollar remained strong, due mostly to the booming housing market. American consumers capitalized on this strength, in many cases buying much more than they could actually afford. The past 18 months has proven that all good things must come to an end. The dollar is struggling against other currencies, making overseas travel a costly venture. The American housing market remains extremely soft. Yes, the party is over and the position of the United States in the global economy has shifted dramatically in a very short period of time.

Some financial experts predict that consumer growth will shift away from the U.S. as Asian countries, particularly China, cash in on years of economic growth that has come to them in the form of exports to the United States. For large retailers, that means an increase in growth opportunities on foreign soil, and a decrease in domestic consumer spending. With a population of one billion potential consumers, India has recently enjoyed rapid economic growth and is also being touted as an area of future retail growth.







Growth in Michigan Equine Numbers

Michigan's equine population has climbed nearly 20 percent since 1996, according to the preliminary results of a new study conducted by investigators from Michigan State University (MSU), the Michigan Horse Council and the National Agricultural Statistics Service.

The first comprehensive study of the state's horses, donkeys and mules and their uses in more than a decade, the Michigan Equine Survey was released during the Michigan Equine Conference Dec. 13, 2007 at the MSU Kellogg Hotel and ConferenceCenter.

Aimed at describing the equine population by breed and use, it was also designed to explore how and where horses are kept, land use issues such as zoning and manure management, and the number of individuals employed by the equine industry.


The survey showed that the state's equine population increased from 133,000 animals in 1996 to 155,000 in 2007. There are 440,000 acres devoted to equine operations across the state, mostly (345,000) zoned for agricultural use but also in residential (60,000) and other zoning categories (35,000). The value of assets, including barns, equipment and supplies, is nearly $8 billion.

"The results of this survey will be important to Michigan State University faculty members who conduct educational programs, research and extension efforts for horse owners and industry professionals," says Karen Plaut, chair of the MSU Department of Animal Science. "It will strongly influence our long-range planning for programs and activities designed to meet the needs of everyone from large horse farm owners and show competitors at the national level to kids in 4-H horse clubs."

A survey report will be made available by MSU Extension once the data have been further analyzed. Preliminary results are available online from the Michigan Department of Agriculture. Click here.
 

Terrel L. Shields

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We are seeing 'em here and so far they are extraordinarily expensive. Cowboys don't have much money. They buy hay 3 - 4 bales at a time because they either cannot afford hay or they cannot afford a barn. My saddle maker buddy is down at least 60% over last year on belts, chaps, halters, and has had a total of 3 saddle orders all year (07). 2 of those were ordered after Xmas. Sales of used equip. and repairs are 80% of his biz now. Made a good haul on a Haney saddle selling it back to the company that built it.
 

murray stroupe

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Trade tidbit

Donkeys are quite common here;
the cattle ranchers use them like watchdogs.And common as a pasture ornaments, like horses.
 

Terrel L. Shields

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common as a pasture ornaments, like horses
i was thinking along the line of a fiberglass full size cow or two. That way I won't lose my ag exemption. Just move them around every day or two. In the summer you can leave them under a shade tree for long periods....
 

Ray Miller

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Wisconsin
We are seeing 'em here and so far they are extraordinarily expensive. Cowboys don't have much money. They buy hay 3 - 4 bales at a time because they either cannot afford hay or they cannot afford a barn. My saddle maker buddy is down at least 60% over last year on belts, chaps, halters, and has had a total of 3 saddle orders all year (07). 2 of those were ordered after Xmas. Sales of used equip. and repairs are 80% of his biz now. Made a good haul on a Haney saddle selling it back to the company that built it.


they had a good article about the Hanley Saddles in Western Horsemen this month. They do bring a good penny. Western Life style is what is selling.
 

c w d

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Florida
We have several equine communities here in and around Jacksonville, Fl as well as one of the "to be" most prestigious communities the Jacksonville Ranch and Country Club. It's not too far from the Jacksonville Public Equine Park, a huge facility that was built just before JRC started development. Unfortunately, I think they didn't start selling sites until late 2005. Maybe early 2006. With the turn in the market it and from a couple of appraisals we've done there it looks like they're not having much luck building it out. *shrugs* Then there are a couple of more communities I'm aware of further south in the adjacent county. They're nice communities to be sure. The high end homes are upwards to $1M+. Luckily, those further south were mostly built out by 2005/2006.
 

Mike Boyd

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California
There is an airplane community in Greg's market area in the town of Boonville.
You land on the airstrip and then taxi to your own hangar or port adjacent to your house.

Not exactly an attractive development. Who wants to wake up in the morning to the tune of an aircraft engine.
 

Bama Bayou

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Alabama
We have some horse developments here, and they seem to be doing well. So has an airplane subdivision. We don't mind the noise. During November and December the Blue Angels practice over my house from 9 to 4 every day the weather is good. The smoke and noise is part of the show. I love it but any chance of sleeping late or taking a nap is zero.
 

nauthead

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Nov 26, 2004
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Florida
I am in "horse country" and these equine communities are everywhere. The land that would have been the failed Cross Florida Barge Canal is now a greenway with miles and miles of riding trails. Equine communities have developed along a bunch of it. Sometimes these communities work, sometimes they don't.

http://www.ocala.com/apps/pbcs.dll/article?AID=/20051122/NEWS/51121009/1001/news

Plus we have quite a few fly in communities. Jumboliare where John Travolta is the most well know one.
 
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