Jeff Horton
Senior Member
- Joined
- Jan 15, 2002
- Professional Status
- Certified Residential Appraiser
- State
- Alabama
I am working on some marketing ideas and I may want to use some photos of some of the homes I have appraised in some marketing material. My questions are this.
1. Is there anything that prevents us from using out photos we took (or will take) for advertising?
2. I remember talking about advertising in a USPAP class (I think it was) and there was some discussion about not including photos of property that we could not appraise. ie. a Certified Residential standing in front of multi-story commercial.
I cannot see any reason we can not use our photos in our advertising. We own the copyright to them by default. I can see someone might get upset about using a photo of their house but if no names or address is given I am not sure what they could say?
Any input would be welcome though!
1. Is there anything that prevents us from using out photos we took (or will take) for advertising?
2. I remember talking about advertising in a USPAP class (I think it was) and there was some discussion about not including photos of property that we could not appraise. ie. a Certified Residential standing in front of multi-story commercial.
I cannot see any reason we can not use our photos in our advertising. We own the copyright to them by default. I can see someone might get upset about using a photo of their house but if no names or address is given I am not sure what they could say?
Any input would be welcome though!