For a typical residential property in the neighborhood I described, it wouldn't be just because of price. I would try to decide why they were so outlying (the low price would likely be easier to discover than the high price; but I've seen homes sell for 25% higher than market... as recognized by the buyer... because the home happens to be next door to their children/grandchildren). But clearly they don't fit the bulk of the data and I wouldn't be hesitant to throw it out as an unreliable indicator.
As to deciding how much further you should, when you should stop, is easy: How much of the price variance can you account for? Can you do any better?[/QUOTE]
In my sensitivity analysis (and I try to include one outside-the-grid sale), in the neighborhood I describe, I can usually account, on average, for 95-98% of the price variances with the adjustments I apply. I may have one individual comparable that is off by more than 5%, almost never more than 10%, but collectively 95-98% is the result.
But I'll restate my question (and I appreciate the time you are taking to respond): Given the data set I described and for the typical residential appraisal completed by a competent and market-knowledgeable residential appraiser, how much additional confirmation/accuracy/reliability (pick any term you think is appropriate) is gained by the additional and more sophisticated analytical techniques vs. using the more simple techniques (linear regression and pairings for some elements)? That may be an unreasonable question to ask based on the hypothetical I'm proposing.
The significant question (in my mind) is does that difference become meaningful in terms of the intended use of the appraisal (and I'm not asking you that question; I think the answer is the individual appraiser's to make based on his/her understanding of the intended use).
In other words, by using less sophisticated techniques, the sales may adjust to a range between $815k and $835k; the appraiser picks their point within that range based on the rationale described in the reconciliation.
Assuming that range is reasonable and credible, I'm trying to gauge how material it would be to go deeper and use a more sophisticated technique?
If I'm doing a high-end litigation case, I want to use all the techniques I can (or at least more and better techniques than the other side!

).
If I'm doing typical mortgage finance work, I want to use the techniques that are sufficiently reliable and adequate, get me to a credible result within the context of the intended use.
In order to determine how far I should go, I need to know how material the differences are between low-level vs. high-level analysis.
Your answer may be...
"Look, for what you describe, I think MARS is going to be better... period. But the way you phrase the question, I'm not sure it is going to make a material difference. This assumes you've done what you describe correctly!"
Or
"What can I tell you? MARS is going to be better because your simple analysis does not and cannot consider the factors that MARS can. Whether that's good enough for you is your decision to make."
Or your answer may be something quite different.

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You may not need MARS. But it can save you a lot of time on some properties, just because of all the crazy work it does. You can look at the floor adjustment MARS came up for a condo I did in Case Study 2 of
http://docs.salford-systems.com/BertCraytor.pdf
For complex data sets, where there are many variables that affect price, it is not very easy at all to get adjustment correct.
Otherwise, without knowing what you are doing, I can't say much. But imagine a case like this: I had to appraise a duplex in Burlingame years back. Such house sales are rare in Burlingame. But I could go over to other cities and counties and analyze those properties, taking into consideration, location, neighborhood, city and county. MARS is capable of discovering the effect of location (Longitude/Latitude), neighborhood, city and county and throwing it into the model. It could hopefully then provide you with a model that accounts for the effect of GLA and other variables on price. I don't think you would want to try to do this manually, as you would probably be held in contempt of court.