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Appraiser File Data $$$$$

Non Sequitur

Elite Member
Supporting Member
Joined
Feb 14, 2002
Professional Status
Certified Residential Appraiser
State
Louisiana
Think your appraisal data isn’t worth $$$$? Here’s an ad that popped up on Facebook:

Notice: I’m not advocating any of this, and I’m not an attorney and do not know if this is even legal. But at the end of the day, here we go!

IMG_6138.jpeg
 
Think your appraisal data isn’t worth $$$$? Here’s an ad that popped up on Facebook:

Notice: I’m not advocating any of this, and I’m not an attorney and do not know if this is even legal. But at the end of the day, here we go!

View attachment 112422
Notice it said "estimate". I would suspect they would have to analyze that data somehow before knowing what to offer for it. Wonder what they would use to do that?
 
Of course data has a value and appraisers and others pay for it.
 
Notice it said "estimate". I would suspect they would have to analyze that data somehow before knowing what to offer for it. Wonder what they would use to do that?
Dunno. But True Footage recently turned appraiser data collected from the software they sell to appraisers into a $40m funding round.
 
Thank you for providing the screenshot—this clarifies exactly what you are looking at!
Arloh is a specialized B2B data acquisition and brokerage firm that helps companies source private training datasets. They act as an intermediary to buy or license historical business archives—such as real estate appraisal reports, Slack histories, customer support logs, and emails—to license them to AI labs building "frontier technology" models. [1, 2]

How the Arloh Business Model Works
If you are an independent appraiser or run an appraisal firm, your historical PDF or data archives are highly valuable to machine learning companies trying to train advanced automated valuation models (AVMs) and real estate AI.
  • Data Licensing vs. Selling: You are typically licensing the text, metrics, and report data. As the original firm, you maintain ownership of your business and your archives; you are simply granting an AI developer permission to train their algorithms on your historical files. [1]
  • Payout Structure: Tech buyers in this space frequently pay custom lump sums or recurring license fees based on the volume, uniqueness, and cleanliness of your data. Payouts can range from $50,000 to over $500,000+ depending on how many years of deep regional appraisal reports you have compiled. [1]
  • Privacy & Anonymization: For compliance with appraisal standards (like USPAP) and consumer privacy regulations, these data acquisition firms require the datasets to be entirely pseudonymized and stripped of personal identifiable information (PII) before being handed over to AI training labs. [1]

Other Major Platforms Doing This
Arloh belongs to a rapidly growing "We Buy Ugly Data" ecosystem of PropTech and AI data acquisition startups. If you are looking to benchmark what your data is worth, you can also look into active data brokers and platforms like: [1]
  • Datacow
  • Datazn
  • BDLG [1]

Are you an appraisal firm owner looking to evaluate the market rate for licensing your archive, or do you need help understanding the privacy and compliance rules around monetization?
 
Let me guess.... the human beings whose loan info, appraisal info, housing info, personal property info is being potentially sold into the worldwide marketplace of actors with every kind of character and deviations, will not be given the RIGHT or RECOURSE to withhold their personal stuff from world-wide publication...? Correct? Personally, I would feel that my privacy in my own home would thus be invaded. Who knows WHO would use the info for WHAT purposes?...maybe to call us to let us know they have 'better' loan terms to offer us..., or maybe they want to sell us a new refrigerator..., or blackmail or threaten us that they know we have young children, and certainly wouldn't want anything bad to happen to them....

This is a HUGE invasion of privacy on a massive scale. Kinda like a Peeping Tom on steroids. In CA, it is illegal to even record a phone conversation you're having with someone if all persons potentially speaking or listening have not given their permission to be recorded. And I'm speculating that incredible numbers of lawsuits would hit the fan as soon as people find out their personal info is being monetized and put on the Web to live there forever. And if some folks think there are 'rules' and 'guidelines' to restrict dissemination of our personal stuff, let me remind you that our sacrosanct Social Security info, Medicare info, Medical records, now Voting Records and every other thing we USED to think was personal and private, ISN'T, and once it is in somebody's pipeline, the perps and hackers will open it all up like a can of spam.
 
I'm not an attorney, either, but I can ask Perplexity questions:

The safest conclusion is: an appraiser should not sell any material traceable to a GSE-related appraisal assignment unless the client has given clear written authorization and the appraiser has verified that the sale also complies with USPAP, state appraisal law, the engagement letter, GSE/lender/AMC requirements, privacy obligations, and every MLS/data-vendor license.

There is a practical gray area: an address and a recorded comparable-sale price can be public. But the fact that a particular comparable was selected and analyzed in a particular appraisal, along with the appraiser’s adjustments and judgment, may reveal protected assignment results. A data sale can also violate the engagement letter, AMC agreement, GSE/lender vendor rules, MLS license, or data-provider contract independently of USPAP.


Probable consequences

Consequences depend on intent, scale, harm, prior history, state law, contract terms, and whether the released material influenced lending decisions or contained personal information.

State appraisal-board investigation and discipline: A complaint can trigger an investigation. Potential sanctions commonly include a warning, reprimand, required education, a fine, probation, suspension, or revocation of the appraiser credential. The relevant state board and the exact state statute determine the available penalties.

Mandatory referral by a lender or covered person: Under Regulation Z, a covered person that reasonably believes an appraiser materially failed to comply with USPAP or applicable ethical/professional requirements must refer the matter to the appropriate state agency when the failure is likely to significantly affect the value assigned to a consumer’s principal dwelling. . The regulation expressly identifies disclosure of confidential information in violation of applicable state law as an example within its commentary.

Removal from lender, AMC, or GSE-related work: The appraiser may be removed from an AMC panel or lender-approved list, lose future assignments, or face reporting through industry quality-control channels. GSE-oriented appraisal work is especially sensitive to credibility, independence, report integrity, and proper comparable analysis. Fannie Mae identifies misrepresentation of subject or comparable characteristics, unsuitable comps, and improper data use as unacceptable practices.

Contract and civil liability: The client, AMC, lender, MLS, data vendor, or affected consumer may claim breach of contract, breach of confidentiality, misuse of licensed information, negligence, or damages. If the appraiser’s agreement required confidentiality or prohibited secondary use, contractual remedies can apply even where a particular fact is otherwise public.

Privacy or data-security exposure: If the data included borrower names, loan information, nonpublic financial details, or other personal information, the risk broadens to privacy-law, security-incident, and consumer-notification obligations.

Civil or criminal exposure in aggravated cases: Selling data alone is not automatically a crime. But deliberate falsification, fraud, identity-related misuse, unauthorized access, theft of trade secrets, or a scheme to influence loan values could lead to substantially greater civil and criminal risk.

An example

Assume an appraiser performs a lender-ordered appraisal intended for sale to Fannie Mae. Later, the appraiser sells a subscription spreadsheet that includes the subject address, the three chosen comparables, condition/quality ratings, adjustment grid, indicated values, final reconciled value, and notes obtained from the AMC.

That is high risk because it likely reveals the appraiser’s assignment results and may include client-provided nonpublic material. It could support a USPAP complaint, breach-of-contract claim, removal from lender/AMC work, and potentially a state-board discipline case.

By contrast, an appraiser who lawfully compiles a separate local-sales database from recorded public deeds and data sources whose licenses permit redistribution is in a different position. The appraiser should still avoid representing that the product is a GSE appraisal dataset, disclosing that a property was the subject of a particular assignment, or including any report-derived conclusions without written client authorization.
Practical bottom line

The safest conclusion is: an appraiser should not sell any material traceable to a GSE-related appraisal assignment unless the client has given clear written authorization and the appraiser has verified that the sale also complies with USPAP, state appraisal law, the engagement letter, GSE/lender/AMC requirements, privacy obligations, and every MLS/data-vendor license."
 
I am not an attorney but I am a Certified appraiser. Selling my “information”, AKA my appraisal files, is a clear violation of USPAP. Any money I get will be lost in the lawsuit.
 
I am not an attorney but I am a Certified appraiser. Selling my “information”, AKA my appraisal files, is a clear violation of USPAP. Any money I get will be lost in the lawsuit.
USPAP Only applies to appraisers and your prohibited from disclosing but your clients are not. Better get back to reading UPAP and who it applies to. Lol )
 
I am not an attorney but I am a Certified appraiser. Selling my “information”, AKA my appraisal files, is a clear violation of USPAP. Any money I get will be lost in the lawsuit.

Nobody wants your MV from 3 years ago. They want physical property characteristics, which are not confidential.

Besides who would sue and how would they prove anything?
 
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