Fernando
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This tiny hot Costco item has skyrocketed 74% in price in under 2 years
In late 2023, Costco began selling 1-ounce gold bars. At the time, shoppers could choose between two types: the PAMP Suisse Lady Fortuna Veriscan bar and the Rand Refinery bar, priced at $1,979.99 and $1,949.99, respectively, according to Business Insider. Despite the hefty price tag, both quickly became hot sellers.“When we load them on the site, they're typically gone within a few hours,” then-CFO Richard Galanti said during a September 2023 earnings call. “And we limit two per member.”
Fast forward to today, and not much has changed — except the price.
As of June 11, 2025, the Rand Refinery 1-ounce bar is listed at $3,399.99, which is the same price the PAMP Suisse version is listed at. That marks a 74% and 71% increase, respectively, in less than two years.
But the jump in price is in line with the broader gold market, which has surged roughly 72% over the same period. What’s more surprising is the continued demand.