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In Philadelphia, homes went on the National Registry because you could get huge tax credits
(back in the late 1970's - early 80's) by deeding the facade to the Historical Society.
(NET: You solemnly vowed never to change the look of the facade).
Adds zero value to the usual suspects (most probable buyers);
To a history buff, might add value, but, go prove it; you'd need to do hundreds of interviews.
Re, the MV definition is predicated on the actions of a well informed buyer. Thus, one would have to assume a buyer for a historic registered house is well informed about benefits and limitations and had other homes register to choose from, and chose one on the register. That does not necessarily mean they paid more or less for it, (that would be determined by market), but that they chose it out of preference.
A way to test marketability/appeal compared to non historic homes, what is the marketing time typical of each? Do historic homes sit on the market longer than non homes? That indicates a smaller buyer pool. Do they sell in similar listing times? That indicates a larger buyer pool with some buyers equally choosing them over non historic homes. A short marketing time indicates area demand for the homes. Marketability is about more than price, esp now with reasonable marketing time mandatory on reports.