Actually, while REITS and other institutional investors own most large apartment projects, it is a myth that institutional investors such as REITS own a large portion of single-family rentals nationally. Nationally, only about 2-4% of single-family rentals are owned by REITS or other large institutional investors, although there are a few markets (i.e., Atlanta, Charlotte, Phoenix and Jacksonville) where they own a much higher share. The vast majority of single family and small apartment buildings (2-4 units) are owned by individuals or small, family-owned entities.