My name is Todd Davis. And my social security number is 457-55-5462

[Winston Wolf]

http://www.tomsguide.com/us/LifeLoc...Jeremy-Clarkson-identity-theft,news-6835.html

You're the CEO of LifeLock, a company that promises to protect the identities of your customers against identity theft. Your service is guaranteed to work, so what better way to advertise than to post your name and social security on your Wesbite and on billboards across the country? That's just what LifeLock chief Todd Davis did. Surprise, surprise, he's had his identity stolen a total of 13 times.

 

[Couch Potato]

Identity theft can be a real pain, but most programs purporting to help are just a ripoff. Start with a security freeze on your credit, and follow up by being vigilant on your accounts. Check your credit report every year, and shred everything remotely usable for identification.

 

[Smokey Bear]

That's hilarious!

 

[Metamorphic]

Yeah, but in his case its a business expense when somebody in Yugoslavia charges $10,000 in banjos in his name.

 

[Peacemaker]

That company has other problems too.

http://www.azcentral.com/business/articles/2010/03/09/20100309lifelock-settles-lawsuit.html


http://www.prnewswire.com/news-rele...-agree-to-advertising-standards-87120492.html

The Federal Trade Commission on Tuesday said LifeLock will pay $12 million to settle a complaint alleging the company falsely advertised its $10-per-month service to consumers.

LifeLock CEO Todd Davis, who has generated controversy by giving out his Social Security number in advertisements, said the settlement likely won't have much of an impact on the business because it already altered much of its advertising and practices in the past year.

Read more: http://www.azcentral.com/business/a...09lifelock-settles-lawsuit.html#ixzz0oTe4MMiV

 

[Mountain Man]

Look back in older deeds; it used to be common to put not only the buyers name, but their SS # too. If the scammers knew how to trace people through public records, there's a gold mine of data...

 

[Laughing Heir]

Look back in older deeds; it used to be common to put not only the buyers name, but their SS # too. If the scammers knew how to trace people through public records, there's a gold mine of data...

I was really shocked when I saw that for the first time. SSNs are on ALL of the local bank and FCU mortgage liens at our courthouse recorded as recently as the late 1990s. Now, the documents are available to everyone around the world with a couple clicks of a mouse.

 

[c w d]

Gosh, I hope his company doesn't go out of business. He'll be in real trouble then. :Eyecrazy:

Seriously, I know a gimmick when I see one. And that ad was a gimmick. What surprises me though, is he used his real SSN. I had just assumed it was fake. What a dumbass. That should tell you right there that the people running that company......not too bright. You can't fix stupid and neither can stupid fix identity theft.