- Joined
- Jun 27, 2017
- Professional Status
- Certified General Appraiser
- State
- California
My MLS just sent out an email that starting January 1, 2026, MLS photos that have been digitally altered must be labeled as such. This is a new California State law, AB723. Also, the original photo always has to be delivered with the digitally altered photo.
So, you can't even enhance contrast or brightness, correct color temperature and perspective, .... Yep.
Does this effectively prohibit altered photos? I am not sure. From what I have heard, potential buyers are NOT interested in looking at altered photos, believing they are just going to waste their time visiting the associated house.
This means having good real estate photography skills becomes more important, along with better lighting and camera equipment.
This gets back to stricter protocols for inspection:
1. Original photos only, unless there is a good reason (there can be).
2. Any necessary editing has to be documented - and the original photo has to be attached.
3. It makes sense to just take good photos in the first place.
So, you can't even enhance contrast or brightness, correct color temperature and perspective, .... Yep.
Does this effectively prohibit altered photos? I am not sure. From what I have heard, potential buyers are NOT interested in looking at altered photos, believing they are just going to waste their time visiting the associated house.
This means having good real estate photography skills becomes more important, along with better lighting and camera equipment.
This gets back to stricter protocols for inspection:
1. Original photos only, unless there is a good reason (there can be).
2. Any necessary editing has to be documented - and the original photo has to be attached.
3. It makes sense to just take good photos in the first place.